Fishing Lures

Fishing Lures

Sportsman's Guide has the latest in Fishing Bait and Fishing Lures. Whether you are looking for Crank Baits, Jigs, Soft Baits, Spinnerbaits, Swimbaits or Top Water Baits from the top brands in the industry.

  • Rapala Fishing Lures
  • Jigs
  • Berkley Soft Baits

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  1. 541-Pc. Southern Pro Crappie Tube Kit

    5 stars
    (6)
    Compare at $23.00 Non-Member $19.99 Buyer's Club $17.99

    You Save $5.01 (22%)

  2. Fish Hawk 36-Pc. Crystal Hair Jig Kit

     
    Compare at $30.00 Non-Member $19.99 Buyer's Club $17.99

    You Save $12.01 (40%)

  3. 5 Scum Frogs

    4 stars
    (6)
    Compare at $25.00 Non-Member $19.99 Buyer's Club $17.99

    You Save $7.01 (28%)

  4. Arbogast 3-Pc. Triple Threat Jitterbug / Hula Lure Kit

    5 stars
    (1)
    Non-Member $11.99 Buyer's Club $10.79
  1. 338-Pc. Wing It Panfish Kit

    5 stars
    (1)
    Compare at $30.00 Non-Member $24.99 Buyer's Club $22.49

    You Save $7.51 (25%)

    Item is currently on backorder

  2. Southern Pro 351-Pc. Trolling, Pulling & Drifting Panfish Lure Kit

    5 stars
    (2)
    Compare at $40.00 Non-Member $34.99 Buyer's Club $31.49

    You Save $8.51 (21%)

  3. Heddon 3-Pc. Torpedo Lure Kit

     
    Compare at $15.00 Non-Member $11.99 Buyer's Club $10.79

    You Save $4.21 (28%)

  4. 72-Pc. Wahoo! Bass Fishing Worm & Jig Kit

    4 stars
    (3)
    Compare at $20.00 Non-Member $9.99 Buyer's Club $8.99

    You Save $11.01 (55%)

  1. Rebel Classic Critters 4-Pc. Lure Kit

     
    Compare at $14.00 Non-Member $11.99 Buyer's Club $10.79

    You Save $3.21 (23%)

  2. 3-Pc. Set of Rebel Pop-R Triple Threat Topwater Lures

    5 stars
    (2)
    Compare at $14.00 Non-Member $9.99 Buyer's Club $8.99

    You Save $5.01 (36%)

  3. Casting Spoon Kit

    4 stars
    (4)
    Compare at $29.99 Non-Member $24.99 Buyer's Club $22.49

    You Save $7.50 (25%)

  4. Mighty Bite™ Fishing Lures

    5 stars
    (5)
    Non-Member $19.99 Buyer's Club Discount Applied at Checkout!

    Item is currently on backorder

  1. Storm Arashi Silent Square Lip #5 Lure

     
    Non-Member $8.69 Buyer's Club $7.82
  2. Rapala Scatter Rap Crank Lure #05

     
    Non-Member $7.99 Buyer's Club $7.19
  3. 12-Pc. Spinner Bait Kit

     
    Compare at $35.00 Non-Member $21.99 Buyer's Club $19.79

    You Save $15.21 (43%)

    Item is currently on backorder

  4. 44-Pc. Bass Bonanza Kit

    5 stars
    (1)
    Compare at $23.00 Non-Member $21.99 Buyer's Club $19.79

    You Save $3.21 (14%)

  1. 10-Pc. Set of Wahoo Pro Select Spinnerbaits

    3 stars
    (3)
    Non-Member $24.99 Buyer's Club $22.49
  2. 843-Pc. Erie Dearie Terminal Kit

     
    Compare at $27.99 Non-Member $24.99 Buyer's Club $22.49

    You Save $5.50 (20%)

    Item is currently on backorder

  3. Rapala® Scatter Rap® Shad Lure #07

    5 stars
    (5)
    Non-Member $7.99 Buyer's Club $7.19
  4. Rapala Scatter Rap Crank #5 Deep Lure

     
    Non-Member $7.99 Buyer's Club $7.19
  1. Southern Pro® 271 - Pc. Lit'l Hustler Tube Bait Kit

    5 stars
    (2)
    Non-Member $19.99 Buyer's Club $17.99
  2. 25 - Pc. Live Bait Jig Spins, UV Red

    4 stars
    (2)
    Compare at $23.00 Non-Member $19.99 Buyer's Club $17.99

    You Save $5.01 (22%)

  3. Rapala Scatter Rap Crank #5 Shallow Lure

     
    Non-Member $7.99 Buyer's Club $7.19
  4. 5 - Pk. of Southern Lure® Scum Frog® Poppers

     
    Compare at $20.00 Non-Member $14.49 Buyer's Club $13.04

    You Save $6.96 (35%)

    Item is currently on backorder

  1. 40-Pc. Tightlines UV Bait Kit

    3 stars
    (3)
    Non-Member $19.99 Buyer's Club $17.99
  2. Rapala® Scatter Rap® Minnow Lure #11

     
    Non-Member $7.99 Buyer's Club $7.19
  3. 12-Pk. of Berkley Powerbait 4" Rib Worms

     
    Compare at $4.39 Non-Member $2.99 Buyer's Club $2.69

    You Save $1.70 (39%)

  4. Rapala® Scatter Rap® CountDown Lure #07

     
    Non-Member $7.99 Buyer's Club $7.19
  1. 72-Pc. Wahoo! Bass Fishing Kit

     
    Non-Member $9.99 Buyer's Club $8.99

    Item is currently on backorder

  2. 22-Pc. Johnson Beetle Bou Kit

     
    Compare at $5.79 Non-Member $2.99 Buyer's Club $2.69

    You Save $3.10 (54%)

  3. 212-Pc. Wing It® Bobber Kit

    5 stars
    (3)
    Compare at $26.99 Non-Member $19.99 Buyer's Club $17.99

    You Save $9.00 (33%)

    Item is currently on backorder

  4. Captain Dan's Erie Dearie® Elite Series Spinnerbait

    4 stars
    (1)
    Compare at $22.99 Non-Member $19.99 Buyer's Club $17.99

    You Save $5.00 (22%)

    Item is currently on backorder

  1. 8-Pk. Berkley Gulp! 5" Shaky Worm Bait

     
    Compare at $7.00 Non-Member $2.49 Buyer's Club $2.24

    You Save $4.76 (68%)

  2. 12 Balsa Floats

    5 stars
    (1)
    Compare at $15.00 Non-Member $9.99 Buyer's Club $8.99

    You Save $6.01 (40%)

    Item is currently on backorder

  3. Mack's® Cha Cha Crawler Rig

     
    Non-Member $2.99 Buyer's Club $2.69
  4. Rapala® Rippin' Rap Lure

     
    Non-Member $6.19 Buyer's Club $5.57
  1. Panther Martin® Pro Guide Anywhere Spinners, 6-Pk.

     
    Non-Member $19.99 Buyer's Club $17.99
  2. Salmo® 1 3/4" Hornet Lure

     
    Compare at $7.99 Non-Member $7.49 Buyer's Club $6.74

    You Save $1.25 (16%)

  3. Yamamoto Senkos

    5 stars
    (1)
    Non-Member $7.09 Buyer's Club $6.38
  4. Mepps Aglia Spinnerbait

     
    Non-Member $3.49 Buyer's Club $3.14
  1. Rapala® Husky Jerk® Lure

     
    Non-Member $5.89 Buyer's Club $5.30
  2. Rapala® Down Deep Husky Jerk® DHJ Lure

    4 stars
    (1)
    Non-Member $7.09 Buyer's Club $6.38
  3. Mack's® Smile Blade Slow Death Rig

     
    Non-Member $2.99 Buyer's Club $2.69
  4. Rapala® Clackin' Rap Lure

     
    Non-Member $11.99 Buyer's Club $10.79
  1. Matzuo® Kinchou Minnow Lure

    5 stars
    (1)
    Compare at $6.35 Non-Member $4.99 Buyer's Club $4.49

    You Save $1.86 (29%)

  2. Shakespeare® Bass Tackle Box Kit

     
    Compare at $16.99 Non-Member $14.99 Buyer's Club $13.49

    You Save $3.50 (21%)

  3. Mepps Killer Trouter 6-Pc. Spinnerbait Kit

     
    Non-Member $23.99 Buyer's Club $21.59
  4. 2-Pk. Lindy Little Nipper Jigs

     
    Non-Member $2.19 Buyer's Club $1.97
1-48 of 417
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Find top brands for Fishing Lures such as Berkley, Rapal, Northland Tackle, Storm and more! The Guide has you covered for Baits and Lures - all for amazing low prices!

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