Fishing Lures

Fishing Lures

Sportsman's Guide has the latest in Fishing Lures. Whether you are looking for Crank Baits, Jigs, Soft Baits, Spinnerbaits, Swimbaits or Top Water Baits from the top brands in the industry.

  • Rapala Fishing Lures
  • Jigs
  • Berkley Soft Baits

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  1. Berkley® Gulp! Alive! 1" Minnow Micro Bait

    5 stars
    (2)
    Buyer's Club $5.39 Non-Member $5.99

    In Stock

  2. TriggerX® Slop Hopper, 6-Pk.

     
    Buyer's Club $6.29 Non-Member $6.99

    In Stock

  3. Storm™ 10" Kickin' Minnow Lure

     
    Buyer's Club $8.99 Non-Member $9.99

    In Stock

  4. Heddon® Zara Puppy®

     
    Buyer's Club $5.39 Non-Member $5.99

    In Stock

  1. Rapala® Jointed Shad Rap® Lure

    5 stars
    (1)
    Buyer's Club $5.84 Non-Member $6.49

    In Stock

  2. Northland® 2" Slurpies™ Panfish Tube

     
    Buyer's Club $3.14 Non-Member $3.49

    In Stock

  3. Live Target® 3 1/8" Golden Shiner Lure

     
    Non-Member $12.99 Buyer's Club Discount Applied at Checkout!

    In Stock

  4. Northland® Jaw Breaker® Spoon, 1/2 - oz.

     
    Buyer's Club $5.39 Non-Member $5.99

    In Stock

  1. Musky Mania® Sneaky Pete Bait

     
    Buyer's Club $11.69 Non-Member $12.99 Compare at $14.99

    In Stock

  2. 15 - Pc. Eagle Claw® Ice Jig Kits, Non - Lead

    4 stars
    (6)
    Buyer's Club $2.69 Non-Member $2.99

    In Stock

  3. Snagproof® Boss Rat® Bait

    5 stars
    (1)
    Buyer's Club $4.49 Non-Member $4.99 Compare at $5.29

    In Stock

  4. Mepps® Magnum Musky Killer

     
    Buyer's Club $13.49 Non-Member $14.99 Compare at $18.49

    In Stock

  1. Storm® 2" Deep Rattlin' Flat Wart Lure

     
    Buyer's Club $4.94 Non-Member $5.49

    In Stock

  2. Berkley® Powerbait® 3/4" 1/32-oz. Atomic Mite Horizontal Jig, 8-Pk.

    2 stars
    (1)
    Buyer's Club $3.32 Non-Member $3.69

    In Stock

  3. Rapala® Glass Shad Rap® Lure

     
    Buyer's Club $5.57 Non-Member $6.19

    In Stock

  4. Rapala® Jointed Shallow Shad Rap® Lure

     
    Buyer's Club $5.57 Non-Member $6.19

    In Stock

  1. Storm™ Hot N' Tot® 2" Madflash Lure, HM598 - HM601

     
    Buyer's Club $5.39 Non-Member $5.99

    In Stock

  2. Berkley® Gulp! Dough Trout Nugget Bait, 1-oz. Jar

     
    Buyer's Club $6.38 Non-Member $7.09

    In Stock

  3. 2 - Pk. Storm™ WildEye® 6" Swim Shad Lures

     
    Buyer's Club $4.49 Non-Member $4.99

    In Stock

  4. VMC® Flash Champ Spoon

     
    Play Video
    Buyer's Club $3.59 Non-Member $3.99

    In Stock

  1. Northland Fishing Tackle® 1/16 - oz. Buck - Shot® Rattle Spoon Lure

    3 stars
    (1)
    Buyer's Club $4.49 Non-Member $4.99 Compare at $5.99

    In Stock

  2. VMC® Tingler Spoon

     
    Buyer's Club $3.41 Non-Member $3.79

    In Stock

  3. Salmo® Pike 3 1/2", 4 3/8", 9/16 - oz. Lure

     
    Buyer's Club $9.89 Non-Member $10.99 Compare at $11.79

    In Stock

  4. Berkley® Gulp! Alive! Crickets

     
    Buyer's Club $5.93 Non-Member $6.59 Compare at $6.79

    In Stock

  1. Mepps® Black Fury® Dressed Spinnerbait

    5 stars
    (1)
    Buyer's Club $4.58 Non-Member $5.09

    In Stock

  2. Creek Chub® Jointed Pikie® Lure

    5 stars
    (3)
    Buyer's Club $5.39 Non-Member $5.99

    In Stock

  3. 13-Pk. Berkley® PowerBait® Power Lizard Bait

     
    Buyer's Club $4.31 Non-Member $4.79

    In Stock

  4. Storm™ Live Kickin' 5" Shad Lure

     
    Buyer's Club $4.49 Non-Member $4.99

    In Stock

  1. YUM® YUMbrella Tripod 3-wire Money Fry Umbrella Rig

     
    Buyer's Club $6.29 Non-Member $6.99

    In Stock

  2. Salmo® Jointed Friskie Lure

     
    Buyer's Club $6.74 Non-Member $7.49 Compare at $9.99

    In Stock

  3. 10-Pk. Mister Twister® 2 1/2" Sassy Shad® Lures

    5 stars
    (3)
    Buyer's Club $2.24 Non-Member $2.49

    In Stock

  4. Rapala® Down Deep Husky Jerk® DHJ Lure

    4 stars
    (1)
    Buyer's Club $6.38 Non-Member $7.09

    In Stock

  1. 8-Pk. Berkley® Havoc® Beat Shad Bait

     
    Buyer's Club $2.51 Non-Member $2.79

    In Stock

  2. 2-Pk. Northland Fishing Tackle® Creep Worm Jigs

     
    Buyer's Club $2.87 Non-Member $3.19

    In Stock

  3. Snag Proof® Hawg Dawg Lures

    4 stars
    (2)
    Buyer's Club $4.04 Non-Member $4.49 Compare at $4.99

    In Stock

  4. Booyah® Micro Pond Magic™ Lure

    5 stars
    (1)
    Buyer's Club $2.69 Non-Member $2.99

    In Stock

  1. Blue Fox Vibrax® 2" Spinnerbait

    5 stars
    (3)
    Buyer's Club $5.39 Non-Member $5.99

    In Stock

  2. Northland® Fire-Ball Spin Jig, 2-Pk.

     
    Buyer's Club $3.59 Non-Member $3.99

    In Stock

  3. Zoom® 4" Super Fluke Jr. Baits, 10 - Pk.

     
    Buyer's Club $3.59 Non-Member $3.99

    In Stock

  4. VMC® Rattle Spoon

     
    Play Video
    Buyer's Club $3.77 Non-Member $4.19

    In Stock

  1. Northland® Live Forage® Weedless Spoon, 1/2 - oz.

     
    Buyer's Club $4.49 Non-Member $4.99

    In Stock

  2. 2-Pk. Berkley® Havoc Sick Fish Bait

     
    Buyer's Club $3.05 Non-Member $3.39

    In Stock

  3. Snag Proof® 1/8-oz. Leech Lure

     
    Buyer's Club $4.49 Non-Member $4.99

    In Stock

  4. Mr. Crappie® Spin Daddy Jig

     
    Buyer's Club $2.78 Non-Member $3.09

    In Stock

  1. Rebel® Wee Crawfish™ 2" Lure

     
    Buyer's Club $5.39 Non-Member $5.99

    In Stock

  2. Zoom® 3" Swimmin' Chunk Baits, 10 - Pk.

     
    Buyer's Club $3.59 Non-Member $3.99

    In Stock

  3. Rapala® Mini Fat Rap® Lure

     
    Buyer's Club $4.76 Non-Member $5.29

    In Stock

  4. 3-Pk. Storm™ WildEye® Live Perch Lures

    5 stars
    (5)
    Buyer's Club $4.49 Non-Member $4.99

    In Stock

97-144 of 643
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Find top brands for Fishing Lures such as Berkley, Rapala, Northland Tackle, Storm, Zoom, Clam and more! The Guide has you covered for Baits and Lures - all for amazing low prices!

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