Fishing Lures

Fishing Lures

Sportsman's Guide has the latest in Fishing Lures. Whether you are looking for Crank Baits, Jigs, Soft Baits, Spinnerbaits, Swimbaits or Top Water Baits from the top brands in the industry.

  • Rapala Fishing Lures
  • Jigs
  • Berkley Soft Baits

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  1. Mighty Bite™ Fishing Lures

    5 stars
    (5)
    Non-Member $19.99 Buyer's Club Discount Applied at Checkout!

    In Stock

  2. Rebel™ 3-Pc. Pop-R Triple Threat Lure Kit

    5 stars
    (1)
    Buyer's Club $8.99 Non-Member $9.99 Compare at $13.99

    In Stock

  3. Southern Pro™ 351 - Pc. Trolling, Pulling & Drifting Panfish Lure Kit

    5 stars
    (2)
    Buyer's Club $31.49 Non-Member $34.99 Compare at $40.00

    In Stock

  4. 541-Pc. Southern Pro® Crappie Tube Kit

    5 stars
    (5)
    Buyer's Club $16.19 Non-Member $17.99 Compare at $23.00

    In Stock

  1. 44-Pc. Bass Bonanza Kit

     
    Buyer's Club $19.79 Non-Member $21.99 Compare at $23.00

    In Stock

  2. 5 Scum Frogs

    5 stars
    (5)
    Buyer's Club $17.99 Non-Member $19.99 Compare at $24.95

    In Stock

  3. Rapala® Scatter Rap® Shad Lure #07

    5 stars
    (5)
    Buyer's Club $7.19 Non-Member $7.99

    In Stock

  4. Casting Spoon Kit

    4 stars
    (3)
    Buyer's Club $22.49 Non-Member $24.99 Compare at $29.99

    In Stock

  1. Heddon™ 3-Pc. Torpedo Lure Kit

     
    Buyer's Club $10.79 Non-Member $11.99 Compare at $14.99

    Item is currently on backorder

  2. 10-Pc. Set of Wahoo® Pro Select Spinnerbaits

    3 stars
    (3)
    Buyer's Club $22.49 Non-Member $24.99

    In Stock

  3. Fish Hawk 36 - Pc. Crystal Hair Jig Kit

     
    Buyer's Club $17.99 Non-Member $19.99 Compare at $29.99

    In Stock

  4. Captain Dan's Erie Dearie® Elite Series Spinnerbait

    4 stars
    (1)
    Buyer's Club $17.99 Non-Member $19.99 Compare at $22.99

    In Stock

  1. Rapala® Scatter Rap® CountDown Lure #07

     
    Buyer's Club $7.19 Non-Member $7.99

    In Stock

  2. Rapala® Scatter Rap® Crank Lure #05

     
    Buyer's Club $6.29 Non-Member $6.99

    In Stock

  3. Southern Pro® 271 - Pc. Lit'l Hustler Tube Bait Kit

    5 stars
    (1)
    Buyer's Club $17.99 Non-Member $19.99

    Item is currently on backorder

  4. 36 - Pc. Kukoo Jigs

    5 stars
    (4)
    Buyer's Club $17.99 Non-Member $19.99 Compare at $55.00

    In Stock

  1. Arbogast™ 3-Pc. Triple Threat Jitterbug / Hula Lure Kit

     
    Buyer's Club $10.79 Non-Member $11.99

    Item is currently on backorder

  2. 3/4-oz. Xcalibur® Wakebait

    5 stars
    (1)
    Clearance $3.49

    In Stock

  3. 40-Pc. Tightlines UV Bait Kit

    3 stars
    (3)
    Buyer's Club $17.99 Non-Member $19.99

    In Stock

  4. 212-Pc. Wing It® Bobber Kit

    5 stars
    (3)
    Buyer's Club $17.99 Non-Member $19.99 Compare at $26.99

    In Stock

  1. 72-Pc. Wahoo! Bass Fishing Worm & Jig Kit

    5 stars
    (2)
    Buyer's Club $8.99 Non-Member $9.99 Compare at $20.00

    In Stock

  2. Rapala® Scatter Rap® Minnow Lure #11

     
    Buyer's Club $7.19 Non-Member $7.99

    In Stock

  3. 5 - Pk. of Southern Lure® Scum Frog® Poppers

     
    Buyer's Club $13.04 Non-Member $14.49 Compare at $20.00

    In Stock

  4. 8-Pk. Berkley® Gulp! Shaky Worm Bait

     
    Buyer's Club $2.24 Non-Member $2.49 Compare at $7.00

    In Stock

  1. 12-Pc. Spinner Bait Kit

     
    Buyer's Club $19.79 Non-Member $21.99 Compare at $35.00

    In Stock

  2. 84 - Pc. Feather Grub Kit

     
    Buyer's Club $17.99 Non-Member $19.99 Compare at $23.00

    In Stock

  3. 25 - Pc. Live Bait Jig Spins, UV Red

    4 stars
    (2)
    Buyer's Club $17.99 Non-Member $19.99 Compare at $23.00

    In Stock

  4. 12 Balsa Floats

    5 stars
    (1)
    Buyer's Club $8.99 Non-Member $9.99 Compare at $15.00

    In Stock

  1. 843 - Pc. Erie Dearie Terminal Kit

     
    Buyer's Club $22.49 Non-Member $24.99 Compare at $27.99

    In Stock

  2. Rebel™ Classic Critters 4-Pc. Lure Kit

     
    Buyer's Club $10.79 Non-Member $11.99 Compare at $13.99

    Item is currently on backorder

  3. Rapala® Flat Rap® Lure

     
    Buyer's Club $8.54 Non-Member $9.49

    In Stock

  4. Salmo® 2" Hornet Lure

     
    Buyer's Club $7.19 Non-Member $7.99 Compare at $8.48

    In Stock

  1. Rapala® Balanced Jigging® Rap

    4 stars
    (1)
    Buyer's Club $4.85 Non-Member $5.39

    In Stock

  2. Mepps® Aglia® Spinnerbait

     
    Buyer's Club $3.14 Non-Member $3.49

    In Stock

  3. Salmo® 2" Deep Runner Hornet Lure, 1/4 - oz.

     
    Buyer's Club $7.19 Non-Member $7.99 Compare at $8.44

    In Stock

  4. 8-Pk. Berkley® 4" Havoc Pit Boss Lures

     
    Buyer's Club $3.14 Non-Member $3.49

    In Stock

  1. 10-Pk. Yamamoto Senkos

    5 stars
    (1)
    Buyer's Club $4.49 Non-Member $4.99

    In Stock

  2. 12-Pk. Berkley® Gulp! 1" Minnows

     
    Buyer's Club $3.59 Non-Member $3.99

    In Stock

  3. Rapala® Shad Rap® Lure

     
    Buyer's Club $6.56 Non-Member $7.29

    In Stock

  4. Mepps® Black Fury® Dressed Spinnerbait

    5 stars
    (1)
    Buyer's Club $4.58 Non-Member $5.09

    In Stock

  1. Johnson® Beetle Spin® Spinner Baits

     
    Buyer's Club $1.34 Non-Member $1.49

    In Stock

  2. Mepps® Double Blade Aglia® Dressed Spinnerbait

    5 stars
    (2)
    Buyer's Club $5.66 Non-Member $6.29

    In Stock

  3. Snag Proof® 1/2 - oz. Original Spinning Frog Lure

    5 stars
    (1)
    Buyer's Club $4.49 Non-Member $4.99

    In Stock

  4. Berkley® Fluoro Colorado Flicker Rigs

     
    Buyer's Club $2.78 Non-Member $3.09

    In Stock

  1. Berkley® PowerBait® Power Worm Bait

     
    Buyer's Club $4.31 Non-Member $4.79

    In Stock

  2. Rapala® Shad Rap® RS Lure

     
    Buyer's Club $5.57 Non-Member $6.19

    In Stock

  3. Storm® Flatstick™ Lure

     
    Buyer's Club $11.69 Non-Member $12.99

    In Stock

  4. Live Target® 2 5/8" Frog Hollow Body Surface Lure

     
    Non-Member $10.49 Buyer's Club Discount Applied at Checkout!

    In Stock

1-48 of 627
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Find top brands for Fishing Lures such as Berkley, Rapala, Northland Tackle, Storm, Zoom, Clam and more! The Guide has you covered for Baits and Lures - all for amazing low prices!

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