Fishing Lures

Sportsman's Guide has the latest in Fishing Lures. Whether you are looking for Crank Baits, Jigs, Soft Baits, Spinnerbaits, Swimbaits or Top Water Baits from the top brands in the industry.

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  1. Southern Pro™ 351 - Pc. Trolling, Pulling & Drifting Panfish Lure Kit

    5 stars
    (2)
    Buyer's Club $31.49 Non-Member $34.99 Compare at $40.00

    In Stock

  2. Casting Spoon Kit

    4 stars
    (4)
    Buyer's Club $22.49 Non-Member $24.99 Compare at $29.99

    Item is currently on backorder

  3. 44-Pc. Bass Bonanza Kit

     
    Buyer's Club $19.79 Non-Member $21.99 Compare at $23.00

    In Stock

  4. 12-Pc. Spinner Bait Kit

     
    Buyer's Club $19.79 Non-Member $21.99 Compare at $35.00

    In Stock

  1. 10-Pc. Set of Wahoo® Pro Select Spinnerbaits

    3 stars
    (3)
    Buyer's Club $22.49 Non-Member $24.99

    In Stock

  2. 843 - Pc. Erie Dearie Terminal Kit

     
    Buyer's Club $22.49 Non-Member $24.99 Compare at $27.99

    In Stock

  3. Mepps® 6-Pc. Hot Aglia® Trout Lure Kit

     
    Buyer's Club $25.19 Non-Member $27.99

    In Stock

  4. Musky Innovations® 20" Magnum Double Dawg Lure

     
    Buyer's Club $20.69 Non-Member $22.99

    In Stock

  1. Musky Innovations® 15" Super Mag Bull Dawg "Pounder" Lure

     
    Buyer's Club $24.29 Non-Member $26.99

    In Stock

  2. LiveTarget® Sucker Trolling Bait, 8 1/4"

     
    Non-Member $27.99 Buyer's Club Discount Applied at Checkout!

    In Stock

  3. Berkley® Gulp! Alive! Minnow Assorted Bait Bucket

     
    Buyer's Club $19.79 Non-Member $21.99

    In Stock

  4. LiveTarget® Sucker Trolling Bait, 6 1/4"

     
    Non-Member $23.99 Buyer's Club Discount Applied at Checkout!

    In Stock

  1. Mepps® Killer Trouter 6-Pc. Spinnerbait Kit

     
    Buyer's Club $21.59 Non-Member $23.99

    In Stock

  2. Berkley® Gulp! Alive! Minnows, 4"

     
    Buyer's Club $19.79 Non-Member $21.99 Compare at $22.99

    In Stock

  3. Berkley® Gulp! Alive! Minnow Grub Bait Bucket

     
    Buyer's Club $19.79 Non-Member $21.99

    In Stock

  4. Musky Innovations® 13" Regular Double Dawg Lure

     
    Buyer's Club $19.79 Non-Member $21.99

    In Stock

  1. Berkley® Gulp! Alive! Minnows, 3"

     
    Buyer's Club $19.79 Non-Member $21.99 Compare at $22.99

    In Stock

  2. Berkley® Gulp! Alive! 6" Nightcrawler Bait Bucket

     
    Buyer's Club $19.79 Non-Member $21.99

    In Stock

  3. Berkley® Gulp! Alive! 7" Spinner Crawler Bait Bucket

     
    Buyer's Club $19.79 Non-Member $21.99

    In Stock

  4. Berkley® Gulp! Alive! Jumbo Floating Leeches, 5" floating

     
    Buyer's Club $19.79 Non-Member $21.99 Compare at $22.99

    In Stock

  1. Berkley® Gulp! Alive! 3" Killer Crawler Bait Bucket

     
    Buyer's Club $19.79 Non-Member $21.99

    In Stock

  2. Berkley® Gulp! Alive! Leeches, 3"

     
    Buyer's Club $19.79 Non-Member $21.99 Compare at $22.99

    In Stock

  3. Berkley® Gulp! Alive! Minnows, 2 1/2"

    5 stars
    (1)
    Buyer's Club $19.79 Non-Member $21.99 Compare at $22.99

    In Stock

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Find top brands for Fishing Lures such as Berkley, Rapala, Northland Tackle, Storm, Zoom, Clam and more! The Guide has you covered for Baits and Lures - all for amazing low prices!

Related Products

Rapala® Scatter Rap® Crank #5 Shallow Lure

Item # WX2-615536

Buyer's Club $7.82 Non-Member $8.69

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Rapala® Scatter Rap® Crank #5 Shallow Lure. Rapala's latest and greatest, with new evasive swim action!

The erratic Scatter Rap® perfectly mimics a spooked bait fish fleeing attack... but unlike in nature, this one doesn't get away. Rapala® starts with the classic balsa body shape, then adds their new Scatter Lip to create the most evasive, erratic, aggressive sweeping action ever seen.

Features:

  • 3' running depth
  • Actions: evasive, erratic, floating, non-rattling
  • 2 VMC® black nickel #5 hooks
  • Measures 2"l., weighs 5/16 oz.

State Color, as available in the Shopping Cart.

Rapala® 2 3/4" X - Rap Pop Lure

Item # WX2-226311

5 stars
Buyer's Club $8.99 Non-Member $9.99

Add to Wishlist

Rapala® 2 3/4" X - Rap Pop Lure brings X - Rap attitude and action to topwater!

Big poppin'. Big splashin'. Big bassin'. The X-Rap Pop gets loud and gets bites. Starting in a tail down position, its arched body shape sets lure up for a large kerplunk-pop and splash with every snap... even the slightest tug and the X-Pop comes to life! Internal long cast mechanism allows you to fish vast amounts of water without changing spots.

  • 2 3/4" long, weighs 3/8 oz.
  • Textured translucent body, internal holographic foil, and 3D holographic eyes for realistic looks
  • Internal rattle adds to the noise and commotion
  • Two #5 VMC® black nickel hooks
  • Flash feather teaser tail.

Rapala® Scatter Rap® Crank #5 Deep Lure

Item # WX2-615535

Buyer's Club $7.82 Non-Member $8.69

Add to Wishlist

Rapala® Scatter Rap® Crank #5 Deep Lure. Rapala's latest and greatest, with new evasive swim action!

The erratic Scatter Rap® Crank #5 Deep Lure perfectly mimics a spooked bait fish fleeing attack... but unlike in nature, this one doesn't get away. Rapala starts with the classic balsa body shape, then adds their new Scatter Lip to create the most evasive, erratic, aggressive sweeping action ever seen.

Features:

  • 10' running depth
  • Actions: evasive, erratic, floating, non-rattling
  • 2 VMC® black nickel #5 hooks
  • Measures 2" l., weighs 5/16 oz.

State Color, as available in the Shopping Cart.

Rapala® Shallow Shad Rap® SSR05 Lure

Item # WX2-201990

5 stars
Buyer's Club $7.19 Non-Member $7.99 Compare at $11.95

Add to Wishlist

Rapala® Shallow Shad Rap® Lures.

The Shallow version of Rapala®'s legendary Shad Rap® line of lures, ideal for fishing skinny waters. If you're twitching, casting or slow trolling, the Shallow Shad Rap can't be beat. 

  • Running Depth: 3'-6'
  • Body Length: 2"
  • Weight: 3/16 oz.
  • Hooks: Two #6
State Color, as available in the Shopping Cart. Order ONLINE Now!

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