Live Target Lure

Live Target Yellow Perch Lures, lots of sizes and colors to choose from. Added casting distance and strike-triggering action... that's the name of the game, and Yellow Perch Lures deliver big. The strategic weight transfer system maximizes launch distance with every cast. When retrieved, the Lure's weight shifts forward, locking into the balance position to generate tantalizing action, noise ...

Weightlessly gliding left and right across the surface, the Live Target® Frog Hollow Body has all the attributes to attract BIG fish. Anatomical accuracy, detailed color and effortless action elevate the thrill of topwater fishing to a whole new level.

Live Target Threadfin Shad Lures, lots of sizes and colors to choose from. "Go-to" Bait from Live Target Lures feature a precise profile and intricate head detail that gamefish can't resist! The tight wiggle action is a deadly temptation when worked with a stop-and-go stroke or steady retrieve. Choose yours and State Color, as available in the Shopping Cart below. ...

Live Target Blueback Herring Sinking Lures, 3 sizes and 2 colors to choose from. A versatile performer for a wide range of techniques! Featuring a slender body that's triple segmented and supported by tandem hinges... the result is a Lure you can work with a wide variety of applications to trigger bone-jarring strikes! Check out the different sizes and colors ...

The internal composition of the Golden Shiner is perfectly balanced for a retrieve-and-drop style application. Through its powerful harmonic rattle, the vibration calls fish from a distance like a dinner bell and will tantalize gamefish in even the toughest conditions. Choose from 3 sizes, 4 colors. See chart below for more info.

Live Target Yellow Perch Lures, lots of sizes and colors to choose from. Added casting distance and strike-triggering action... that's the name of the game, and Yellow Perch Lures deliver big. The strategic weight transfer system maximizes launch distance with every cast. When retrieved, the Lure's weight shifts forward, locking into the balance position to generate tantalizing action, noise ...

A sure strike magnet, designed to mimic an isolated bluegill frantically fleeing from a predator. Precision tooling provides unrivaled detail in the body, and is finished with a cutting edge multi-layer paint process. We've got 'em in a variety of sizes, colors and diving action... check out the chart below for more.

A sure strike magnet, designed to mimic an isolated bluegill frantically fleeing from a predator. Precision tooling provides unrivaled detail in the body, and is finished with a cutting edge multi-layer paint process. We've got 'em in a variety of sizes, colors and diving action... check out the chart below for more.

The ultimate realistic stick bait! Rainbow Smelt Lures feature a weight transfer system, rattle chamber, suspension capabilities and speed versatility. The precise lip design and intricately positioned stabilizers are strategically aligned to offer a deadly rolling and tail-kicking action. Choose from 3 sizes and 4 colors. Check out the chart below for more.